Mo*Bee's Blog #12: Using
Classes As A Marketing Opportunity For Your Business
Hi
everyone! I know it's been a minute since I have blogged, but it's
been crazy busy. At last check, we had over 800 classes available on
Mo*Bee's Class Finder. Each day we work very hard to promote these
classes and build brand awareness. When you list your class on
Mo*Bee's, that's just the beginning. Our goal is to help fill your
class to capacity.
For
instance, we have recently had the opportunity to attend a few
classes and film several great tips. We edit this footage then share
it on Facebook, YouTube, Google+ and Twitter. Instructors not only
get the chance to promote their products or services, but also can
establish themselves as an expert in their field. We do everything in
our power to get the word out about your class.
As
Mo*Bee's Class Finder has developed, I realize that conducting a
class, even if under normal circumstances your business wouldn't hold
classes, is is an outstanding way to market your business.
Let
me give you some examples. Let's say that you are a dentist. As a
promotion of your business, you could offer a class for parents to
bring their small children in for a lesson on the proper way to brush
their teeth. This is a great way for you to attract new patients. By
having this class, this gives you an opportunity to build a
relationship with these parents. The next time they need a dentist,
odds are, you are the one that is going to come to mind.
As
another example, if you owned a pool and spa company. You could
offer a class on how to prepare your pool for the summer as well as a
demonstration of some of the latest pool cleaning supplies and
equipment. This class shows your potential customer how keeping a
pool clean and ready for use is easier than it ever has been. This is
a great way to get people into your business, meet them and make a
connection.
The
person contemplating buying a pool will more than likely think of you
when he or she decides to make that purchase. You have taken the time
to provide a class with helpful information that your customers feel
is useful. Someone who comes to the class that already has a pool may
come to learn about the new equipment. As a result of attending the
class, they may purchase equipment from you, buy cleaning supplies
from you or they may decide after watching your class that they would
rather just hire you, the expert, to come clean their pool. Either
way, you've obtained a new client.
So,
as you can see offering a class in your place of business may be just
the marketing strategy you need. If you decide to offer a class, we
at Mo*Bee's Class Finder will be happy to help you promote that
class.
I'll
try not to be so long the next time before I blog again.
Until then...
Dee
a.k.a. Mo*Bee
Until then...
Dee
a.k.a. Mo*Bee
We are happy to help promote your next class. List your classes today!
